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Lifestyle, Fashion & Travel Online Magazine by Laura

Blogging & Style: What is the Influencer Stereotype?

Is there such a thing as a stereotypical influencer or are we all just unique little cupcakes trying to claim our own online bubble? Words by Rosa Fairfield.

Pictures by Linda Smith. That crazy girl pulling silly faces is me.

Something popped up on my Pinterest feed last night. It was a diagram detailing who the average influencer/blogger is and what their interests are. It got me thinking about the whole blogger/influencer stereotype. 

Truth be told, I've always felt like an outsider, no matter what group of people I'm around. Maybe, if someone strolled through my Instagram feed looking at my pictures, they might think I'm the archetype personal style blogger but I really don't feel like I am. 

Sometimes it feels like my Instagram feed is filled with coffee drinking gals who either have a day job or do it full time, that go to beautiful hotels and have meals out etc, who have boyfriends or husbands. Yep, none of that is really me. 

To be honest though, is there really such a thing as a stereotypical blogger/influencer? We are so quick to put people into categories when people are much more complicated than that. Plus, what people post online is curating a public image based on their audience, you never show 100% of yourself because some stuff just isn't relevant. Plus, you should never presume you truly know someone based on their social media profiles. 

At certain points, people have labelled me as the 'blogger' and presumed they know who I am purely based on that title. It's made me feel like my whole identity has been condensed down into one word. So, yeah, stereotypes are bad, let's throw them out the window.

A while back Carrie from WishWishWish, said something about bloggers starting to lose their own identity because they feel a pressure to go to the latest Instagram worthy locations. The influencer world is funny, especially on Instagram, in the sense that it has almost become this circle of influencers influencing and then becoming influenced themselves. 

I mean, I don't 100% think that's a bad thing because everyone has their own different take on a photograph of a certain place and that's the beauty of it. It's okay to be inspired and then to want to try something out yourself, well as long as your not just completely copying someone else because then that has copyright issues. On the other hand, you should always do what's right for you and you shouldn't feel pressured in presenting yourself to be a certain way to gain followers because if people don't love you for the person you are, then they shouldn't be in your life in any kinda way. 

Plus, the whole beauty of life is the fact that we're all different and people are special because of the qualities that make them unique.

Anyway, I'm not 100% sure this post has a point, it's just me rambling on about some recent thoughts I've been having. I feel like most of my posts are like that to be honest. Anyway, do you think there is a influencer stereotype? Please leave a comment bellow, I would love to hear your thoughts.